Really Important Tips for Your Ecommerce Store to Succeed in 2009 and Beyond

The Ecommerce world is one of the most lucrative industries to be involved in and lot of people endeavor into starting up their own online store or business. Ecommerce website owners often ask “what does it take for a web site to succeed?” There are many factors but here is a list of 10 most important areas to concentrate on.

1. Clear Storefront Layout and Navigation – Design cannot be overlooked. A user should instantly feel like he or she knows what to do and what is being asked of him or her to get to a preferred destination. An ecommerce web site should home page almost always must include a search bar, a navigation bar with browse by category, special offers via a colorful rotation banner such as deal of the day, merchandising boxes that work together to offer popular items, security and confidence building purchase icons such as contact phone numbers with customer service links, SSL and secure experience icons, shipping and credit card/payment option logos, and a clearance or discount section.

2. Significant, Useable, Filterable, and Actionable Product Information – First, provide an easy to filter navigation and the option to compare items. This puts a user in charge of his or her own shopping destiny and encourages buying by increasing participation in the selection process. A good amount of content in each section and about each product allows users to learn more about your categories, products, your company, and the experience one can expect, building the consumer confidence needed to make a purchase and be happy about his or her decision.

3. Product Photos – Product photos are a big deal! Many users need to see, in good detail, the quality of the product he or she will receive. Include zoom tools so users can see the detail, even if you think this is not important. If your product warrants multiple angles or light shots, show them. Your users will reward you with a confident purchase, one less likeley to be returned. Best practice would be to find the best competitor out there and make sure your site has better or “as good” pictures as that site.

4. Calls to Action – Invest in features that will help customers interact with your site and understand your products better. Investment ideas are to go with some leading trends such as expandable interactive images, flash, interactive tours, videos, live chat with customer service, professional looking slideshows that show high level technical prowess, and the list goes on. The idea here is to provide a user an experience eh or she cannot find elsewhere.

5. In Your Face Product Promotion – When you go to a store are all products set up the same? Most likeley, no. A store’s objective is to push viewers to see many items in a way that is fashionable and exiting to the customer. Many stores forget that cross selling suggestions, product reviews, featured products sections, clearance areas, coupons, and any interactive presentation is seen. Push viewers to more interaction, and to buy today! Additionally, merchants that now provide advanced, exceedingly fast shopping experience tools such as AJAX can now gain a competitive advantage via site speed increase, earning customer loyalty and additional revenues.

Migrate Your Online Store to OpenCart with Cart2Cart – Don’t Feel Worried About Details!

You might be sure that the process of migration to OpenCart really needs a lot of efforts and even those people who will be responsible for it should be very reputable, because you do not wish to lose any existing data or check every single thing for mistakes. And so it may be unless you make use of Cart2Cart migration service. It is able to transfer all of the required items from your current source shopping cart software to your new account on OpenCart instantly. Let us give some thought how Cart2Cart can help you.

You can easily forget about rewriting every detail of every item from one shopping cart to the other by your hand. You do not need to make this tedious work with Cart2Cart. Consumers, their shipping and billing addresses, orders, order products and statuses, products, their pictures, attributes and extra fields, categorizations and their photos, taxes, currencies, suppliers and their pictures -these are the data you can transfer to OpenCart through the help of Cart2Cart. Moreover, you can find some extra options you may use for extra pay. They include the following: to keep order IDs on the target web store (in order that it is definitely not obligatory to change them) and to strip HTML from product category and product labels.

Speaking about safety, it is really one of the vital important things to be applied. For this reason Cart2Cart team performs the steps involved in migration to your OpenCart account by using secured SSL connection. Moreover, there surely is a dedicated Amazon server for each migration. In such a way you do not have to control this procedure and you can also ensure to protect all the vital data. The amount of items transferred is not limited, so you will not have to worry too much if you have a lot of consumers, products, sales orders, categories, etc.

Concerning the price of this service, it varies with the number of consumers, products and orders you would like to move. As an illustration, when you have a small business and you would like to move up to 500 products, 500 customers and 1000 orders, you have to pay $49. In case you have another number of items to be moved you can try Migration Estimator to find out the specific cost of migration to OpenCart. You can do this on the official website of Cart2Cart.

To sum up, the process of migration to OpenCart with Cart2Cart is extremely easy due to the automation of the overall process. Cart2Cart is helpful and safe to apply. There is no need to spend days filling in all the details you need. Cart2Cart makes everything very quickly rather than you.

Benefits of e-Commerce Website Design

In this era of technological advancement an increasing number of people prefer to do business transactions via internet. More and more businesses hire a company to design and develop e-commerce websites, considered a vital aspect in the process of using the internet to help increase sales of their respective products and services. As a result, e-commerce websites have become indispensable, as most commercial enterprises have their own e-commerce websites through which the organizations interact with their customers in addition to selling their products and services.

It is imperative to take into account certain factors that influence e-commerce website design. Appropriate images and pictures should be utilized in order to make the e-commerce website visually appealing. Making a good impression and grabbing the customers attention depends on the design and layout of the website. It is important to maintain a professional look which is also user friendly and not complex. Including a search engine and advanced filters would ensure that customers will have access to the product easily. Keeping your site uncluttered and navigable is essential in order to enable the visitors to obtain the necessary products and information.

Generally, a customer does not like to spend more than 30 seconds in the process of evaluating a website. Therefore, it is important that the customer gets the information he or she is searching for within that time. As a result it is possible that they would explore the website ultimately making a purchase. An effective e-commerce website therefore, must be able to give a business this advantage over others.

A merchant account that accepts all types of credit cards is essential for the success of an e-commerce website. Install a secure server and a reliable payment getaway to ensure that the customers information is safeguarded and verified at the same time. For this purpose, use companies that offer SSL certificates.

E-commerce websites help create new business opportunities with potential customers, potential business associates and new product manufacturers. Customers who initially did not know you existed will know about you, and other businesses will approach you about partnership opportunities.

Another benefit of an e-commerce site is that it gives you the ability to possess unlimited store hours, providing your customers 24 hours a day, 7 days a week access to shop and buy products and services from you. In addition, brand or product awareness will increase as you will be able to reach out to millions of consumers all over the world.

Some Sneaky Tricks to Find the Best Web Hosting Company


A quality company truly thinks about their customers, and they will do
whatever they can to make their experience with that company as smooth
and powerful as could reasonably be expected.

Services Rendered By a Good Web Hosting Company:


Web hosting survey locales are an awesome approach to get the right web
hosting company, as these are groups where individuals can talk about
different organizations and their works on, telling individuals when
awful ones manifest, or praising the organizations that benefit a
vocation. Following are the services given a good web hosting company:-

The SSL Service and Secure Transactions:


The best web hosting company in Kolkata screens the servers adjust the
clock. Such a hosting company utilizes complex overseeing scripts onto
the servers. In the event that there is a breakdown, a programmed email
is instantly shot to the particular server organization divisions, who
further research the issue takes vital movements to amend it with least
exercise in futility.

Some hosting organizations offer shopping
truck and obviously any shopping truck use SSL for securing your Visa
transactions, so you ought to consider this alternative in case you’re
wanting to run an online store.

Online Shopping In India Is Growing At Fast Pace

According to a study conducted by Nielsen on the online shopping trend, it was found that approximately 875 million people had shopped online in 2011, a rise of almost 40% over 627 million shoppers recorded in 2009. This reiterated the fact that about 85 percent of internet users have at some point of time shopped for some product or other online. Out of these approximately 60% of these shoppers chose to pay via credit card, while others selected other means of payment.

With an increase in the number of internet users in India, online shopping in India is fast becoming the second most preferred online activity after mailing and browsing. This fact has been supported by an Indian Online Landscape study for the year 2011 that highlights that there has been 28 % increase in internet consumers over 2010.

In comparison to the west, online shopping in India is still at a nascent stage but it is growing fast. This is more so because of lack of internet penetration, moreover Indians are little hesitant about using their credit card online. Moreover, the other reasons being online frauds, delivery of faulty products, delayed consignment delivery to name a few. Many consumers make use of debit card, afraid that their credit card details and other financial data might be misused online. To counter these fears customers need to shop from genuine websites that offer payment protection gateways like VeriSign with SSL protocols.

Today, online shopping sites in India has evolved manifold in comparison to the previous years. These websites are secure and also offer attractive discounts and follows appropriate trade methods. The products on offer too are authentic and there is a reverse logistics teams that efficiently handles any issues of product replacement and returns goods.

Furthermore, online websites offers a testimonial column. Customer feedback and testimonials are bringing about positive changes in online shopping trends in India. Moreover one can compare product and services online before making a purchase decision. Further, with more and more websites offering cash on delivery option has encouraged many people to shop online for product and services. Thus Online shopping in India is here to stay and flourish